Formed in Milan in 1910 under the name Anonima Lombarda Fabbrica Automobili, the renowned Italian car maker has left an indelible mark on the history of automobiles. Changing name to Alfa Romeo in 1915, since then it is synonymous with technological development and elegance. The distinguishing feature of the Alfa trademark is the "Rosso Alfa" colour, famous since the 1920s.
Welcome to the RossoAlfa site, produced by Banca del Sempione to celebrate our 50 years of doing business.
For our 50th anniversary, which coincides with Alfa Romeo’s centennial anniversary, we have decided to sponsor unique and exclusive events. In 2010, two automobile events will be held spanning Ticino and Engadina, together with enthusiastic collectors of historical Alfa Romeo models, with whom we share such values as style, performance and quality, for both automobiles and private banking.
For us, it is a time of great pride and happiness, the culmination of hard work that over the years has earned Banca del Sempione enviable results and excellent client relations, based on our ability to listen and provide professional and personal services.
We thank Alfa Romeo and the partners who have made these extraordinary events planned for 2010 possible, and we invite you to celebrate with us Banca del Sempione’s first 50 years in business by attending and participating in these unique events and sharing with us the emotions of such an important moment in our history.
Thanks to all the participants! The report and the photos will be online soon.
We celebrate our 50 years in business with pride and joy. Over time, Banca del Sempione has matured and restructured, leading to excellent business performance and, above all, durable personal relationships with its clients, especially in the private banking sector.